Consultancy and Design Agency work
I have been lucky to support clients across various industries in defining product strategy and managing the delivery of digital assets.

Huge Inc

Role: Senior Product Manager

Clients: Google, Regus, Bicester Village, Wizarding World


  • Facilitated multidisciplinary ideation sessions for problem-solving of user and business problems.
  • Product managed the development of the Wizarding World premium subscription service, using a combination of payment and billing solutions.
  • Product managed the build and launch of the global Bicester Village Shopping Collection React website with headless API CMS.
  • Successfully pivoted the concept for a large Bicester Village feature towards a higher value product proposition by analysing customer feedback and discovering technical issues with the original concept.
  • Defined and maintained the product backlog of user stories, features, enhancements and defects for estimation and prioritisation.
  • Specification of A/B and multivariate tests for implementation through Optimizely.

Zone Digital

Role: Senior Product Manager / Scrum Master

Client: Genomics England

Led two multidisciplinary teams in the delivery of products for Genomics England. Working closely with geneticists and bioinformaticians and multiple suppliers distributed globally within the SAFe framework.


Role: Senior Product Manager / Program Manager

Client: NatWest Bank

Mobilised and mentored two concurrent teams; a BAU team tasked with designing features from the product backlog and another team aimed at discovering, validating and designing experiences for future releases (particularly in complying with and making use of Open Banking and PSD2 changes).


Role: Senior Product Manager / Program Manager

Tag Heuer Connected Android Wear smartwatch

Designed the comprehensive twelve-month roadmap, documenting all activities and dependencies from Google and IBM.

Shaped the successful strategy proposal for launching the device in China by identifying user insights and discovering suitable regional service partners to replace those blocked by the Great Firewall of China to reach feature parity.

Nike+ Training Club and Nike+ apps

Coordinated the delivery of two Nike mobile apps - Nike+ Training Club and Nike+.

Supervised a 30-person multidisciplinary team, split between London and Portland, with frictionless Kanban task management.


Role: Senior Project Manager

Delivery of a range of cross-platform websites for Toyota Cars, as well as concept development and requirements gathering for various projects, which unfortunately didn't progress into development. Also served as pitch coordinator for the successful win of the Huawei Western Europe account.


Role: Senior Project Manager

Client: O2

Projects included a voice-controlled website and a game which allowed users to throw a frisbee on their mobile and see a cat automatically catch it on a desktop computer. Both projects presented big technical and delivery challenges but were launched to the satisfaction of the client.